Keynote Speakers




Tom Raftery
Technology Evangelist, Podcast Host & Influencer
Rob Haddock
Group Director, Transportation Strategy, Coca Cola
Marco Baffoni
VP Global Head of
Parts Operations
IVECO Group
Pervinder Johar
CEO
Blume Global
Inspirational international keynote speaker Tom Raftery is a Technology and Sustainability Evangelist, guest lecturer at the Instituto Internacíonal San Telmo, a board advisor for a number of start-ups, and a former Global Vice President for SAP.
Before joining SAP Tom worked as an independent industry analyst focusing on the Internet of Things, Energy and CleanTech and as a Futurist for Gerd Leonhardt’s Futures Agency.
Tom has a very strong background in technology and social media having worked in the industry since 1991. He is the co-founder of an Irish software development company, a social media consultancy, and is co-founder of hyper energy-efficient data center Cork Internet eXchange.
Tom also worked as an Analyst for industry analyst firm RedMonk, leading their Sustainability practice for over 7 years.
Rob is a Supply chain innovation leader driving industry modernization and collaboration with a passion for connecting, educating and developing supply chain professions. A seasoned professional with decades of supply and operations management experience with the Coca-Cola Company ranging from plant management, customer service, business liaison, vendor managed inventories, operational excellence, transportation management, production & deployment planning, integrated business planning & SAP SME. In his current role, he is responsible for leading all Coca-Cola North America’s transportation & On Time In Full performance.
Rob is a company-wide driver for innovation and process improvement and a current CSCMP Board member.
Supply chain executive with a track record of more than 15 years in international key roles in the automotive and industrial spare parts business, with broad experience in supply chain strategy, procurement and aftermarket operations.
Over the past few years, he has taken on various responsibilities that have enabled him to implement strategic improvement initiatives in the context of highly complex global spare parts networks.
Among these were the launch state-of-the-art digital solutions aimed at optimizing supply chain efficiency and effectiveness and the implementation of innovative dealer development projects.
Pervinder is a supply chain technology leader and innovator focused on creating a networked ecosystem uniting visibility with logistics execution that will help companies create agile processes, reduce their carbon footprint and optimize freight transportation globally. As CEO of Blume Global, he has worked tirelessly for the good of the industry, with an eye toward transforming freight shipping into a driver of sustainability by linking trading partners together on an open, neutral supply chain platform.
During his three-decade supply chain career, he has saved companies on their transportation spend while fostering collaboration and optimizing manual processes. What’s most meaningful is how the solutions he has helped develop let customers optimize assets to reduce carbon emissions, eliminate wasteful practices and generate efficiencies across the supply chain, ensuring supply chain professionals can cultivate an ethical, purpose-driven supply chain ecosystem that lays the foundation for an enduring, sustainable freight transportation landscape.
Session & Panel Speakers

Stefan Holmberg
Optilon

Victor Sales
Danone

Sezgin Ozkul
Univ. of South Florida

Run Niu
Webster University

Rafael Vasquez
Coupa

Mary Long
Univ. of Tennessee

Miquel Serracanta
Solutions & Decisions

Megan Preston-Meyer
Preston Meyer Publishing

Martin Chilcott
Manufacture 2030

Jon Davis
Everstream Analytics

Bart de Muynck
Project 44

Len Pannet
DiManEx

Thomas Nyffenegger
Cargoo

Daniel Krassenstein
Procon Pacific

Bea Dalmau
Uriach

Andreas Holmberg
Optilon

Gaurav Saran
ReverseLogix



Hendrik Lessle
Nestle
John Tamayo Valdivia
Proctor & Gamble
Donna Palumbo-Miele
Concordia Supply Chain Group

Yeri Villamizar Leon
Cargill

Mireia Rios
Brose Group

Ram Yeleti
Red-Shift

Gustavo Ramirez Perez
EAE Business School BCN

Richard Widdowson
SAS

Guillermo Oliva
Original Buff

Pier Luigi Cavicchi
Bestever Supply Chain

Dara Schniederjans
University of Rhode Island

Luca Gelsomino
Supply Chain Finance Community
